II. The Propaganda Machines: Weaponising Perception.
The designation 074ku.ai reads like a model number, as
sterile and clinical as a laboratory sample. But this is no
mere curiosity – it is a propaganda engine. The research
performed in the studio is applied here to generate and
deconstruct narratives at scale. It is a factory churning
through information, weaponising perception itself against the
undead chorus of mass media.
A second node, whatis.social, poses a question
disguised as a URL. Is it an inquiry into the nature of
sociality or the christening of a new platform? This meta‑tool
interrogates the very fabric of connection in the digital age.
To fight zombies one must understand how they are bred – in
echo chambers, in algorithmic feeds, in inattentive scrolls.
These propaganda machines are both poison and antidote, turning
the weapons of the enemy against itself.
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